art director & ai creator
Selected Works
Services
About me
What I do
I craft visual worlds across branding, editorial, campaigns and video. From concept to final image, I translate ideas into visuals that are sharp, intentional and built to last.
My background
Art Director with 20+ years in the creative field - fashion, beauty and hospitality.
Originally from Perú, now based in Madrid, available worldwide. Published in Ellements, Jute, Vanguard and Contributor Magazine. Productions across NY, Colombia and Perú.
My approach
I've led productions from concept to final image - directing photographers, stylists, models and creative teams across international sets.
Having worked across fashion, beauty, retail and luxury, I understand how a strong image needs to work everywhere - campaigns, editorial, digital, social.
I now integrate AI as part of my creative process as a tool to explore further, move faster and push ideas beyond the expected.
IN NUMBERS
20+ years directing
5 international magazines
3 continents
1 vision










